The significant shift in buying behaviors is one of the most significant impacts of coronavirus. Consumers now tend to buy everything online. This shift has resulted in the rise of online businesses. Best Buy reported a 255% increase in online sales during their second quarter.
A large proportion of American popular has to work from homes rather than going to offices. This trend has resulted in people buying technology items to create workstations at home. The list of electronic consumables purchased in this regard includes computers, smartphones, tablets, and headsets.
Kids are also using technology more than ever, not just for gaming but also for their academic needs. Most children have to take their classes online, which means they have to sit in front of screens to interact with their teachers and fellow students. Gaming consoles are also become scarce in the market due to high demands.
People who have never been too tech-savvy are also becoming more familiar with electronics during this time.
What does all of this mean for a consumer electronics company? Well, it undoubtedly means business. If you are a consumer electronics company, you can have great online success during these times. However, it is crucial to ensure that you are using the best quality packaging materials to keep your products during transit.
In this article, we will briefly discuss why it is necessary to use superior materials to package consumer goods.
Product losses
Packaging is one of the most significant challenges when you are shipping consumer electronic goods. If your product is not well-secured, it will most likely get damaged during transit.
The real journey of your product starts once it leaves your warehouse. Since an electronic product can be sensitive, any harsh handling can knock one of its ships loose, causing permanent damage. Receiving such a product can cause frustration for a consumer, and it can be detrimental to your business. That is why you have to make sure that you have used the best quality packaging materials.
Bubble mailers
If you are selling smaller electronic goods, you may secure them using bubble mailers. Premium quality bubble mailers keep your products safe during transit. The bubble wrap interior of these products provides optimum padding to your electronic goods, keeping them safe from damage. These mailers are compact, meaning that they result in lower shipping costs.
Shipping from store
If you want to reduce shipping costs, one of the best options you can choose is shipping from your brick-and-mortar store. This approach will eliminate the need for an outside fulfillment center. Your retail store will become a fulfillment center itself.
To make order fulfillment even more straightforward and safer, you can ask your customers to pick up products from your retail store or curbside. It will help you save on shipping costs. This approach can be beneficial for your business, especially when your competitors offer free shipping.
These tips will certainly help if you want to ship your electronic consumer goods safely and cost-effectively. You can also discuss all your options with your packaging vendor.